Adding your website to Google
Google is the Big Daddy of them all any any serious traffic can be obtained by being well listed in this search engine.
Wanting Google to index your website.
The first method is to submit to Google. However but if you don't have other sites linking to your then you still may not be indexed. Method 2. The second method of getting your site listed is to let Google find you on its own. This works by getting other sites that are already listed in Google to link to you.
When Google revisits these sites, it will find your link and go to your site and index it. You will want to "announce" your site to others, and try to get other relevant web sites to link to you. Google"works" by following links, and finding who is linked to who. If your site gets other "good" sites to link to yours then you will never have to worry about having to submit, or ever having to resubmit, or being "lost" from the index for that page or subject as long as your site is fully indexable and optimised for the subject your site covers or offers.. ie Search Engine Ready. see our tips on how this such be done.
How links will help improve site ranking.
Note: In the following examples Your Site and Friends Site is an outside site (i.e. a web site under a different domain name than Your Site).
Inbound links:
Inbound links to a web site are links that originate from an outside web site . An example would be a link on Friends Site pointing into a page on Your Site.
Your Site <----- Friends Site
Outbound links:
Outbound links from a web site are links pointing to a page on an outside web site. An example would be a link on Your Site pointing out to a page on Friends Site.
There are two further classifications of links:
Reciprocal links:
An example of a reciprocal link is when Your Site links to Friends Site AND Friends Site links to Your Site, the link is reciprocated by both parties.
Your Site -----> Friends Site AND Your Site <----- Friends Site
One-way links:
An example of a one-way link is when either Your Site links to Friends Site OR Friends Site links to Your Site, it is one-way only.
To achieve a high link popularity the type of links to build are inbound one-way links.
This simulates how natural links are created i.e. links that people create to point to your site because they found it worth linking to.
For outbound links it is natural to assume that they might decrease link popularity of a web site but this is not true. You do not give away your link popularity when you link to another site. They do not add to your link popularity though.
Reciprocal links can add to your link popularity if the web site that you exchange links with has a higher link popularity than your site. However they are not as powerful as inbound, one-way links as they are quite artificial in nature i.e. most probably created by communication between the owners of both sites.
Building a good site takes time, and if you push things forward too quickly with slightly dubious promotional activity, you are likely to suffer penalties as a result
